WP7 Apps–the value proposition

Saturday, 29 January 2011

I’ve noticed something interesting recently with some of the paid apps appearing in the Windows Phone 7 marketplace. For apps that are essentially just a front-end for publicly available free data, I’m wondering why you would want to pay for them?

For example I chose to publish my Internode Usage app for free (just updated to version 1.1). As I don’t have to pay to access the data (Internode make it freely available via a web API) I figure unless the app adds significant additional value then why shouldn’t my app be free too?

The same principle applies to the second WP7 app that I’ve been developing – “Aussie Toilets”. It is based on data published by the Australian Government, and as they’ve already published a free iPhone app, the idea that I would try and charge for basically the same thing on a different platform doesn’t seem logical (I’m assuming my app is similar, I haven’t actually seen the iPhone one).

You see, for every paid app that uses free data there’s a threat looming - another app that uses the same data but which is free. So if a paid app is to be commercially viable then it really needs to stand out – add significant value to the original data (eg. visualisations, interpretations), and stand above any free competition.

There is one reason I can think of for some apps being paid which would otherwise be free. It’s related to the fact that developers only get 5 free app submissions per year (but no limit to paid apps), so there is an incentive to publish paid apps (especially considering the penalty for failing app certification for a new free app).

So my challenge to the WP7 developer community – innovate and provide real value, and make the best of an impressive platform. Deliver quality apps, whether they are free or paid. But if you expect me to pay for your app, make sure the value it provides is worth at least the value you are charging for it!

Servicing SQL Server vs Visual Studio

Thursday, 27 January 2011

It’s interesting to consider the approach that the SQL Server team take to servicing their products and contrast that with the Visual Studio team.

There are currently 3 versions of SQL Server covered under mainstream support (4 if you count extended support for SQL Server 2000 SP4 until 9th April 2013):

and we know that ‘Denali’ is in the works as the next version.

Current service packs include:

In addition, ‘Cumulative Updates’ are also released at regular intervals, and most impressively these also cover multiple service packs for the same RTM versions. As the name suggests, these updates contain all of the hotfixes released since the applicable release. For example the latest cumulative updates include:

You can go to http://blogs.msdn.com/b/sqlreleaseservices/ to see all the details.

Now contrast this with current mainstream supported versions of Visual Studio:

There’s been single service packs for 2005 and 2008. There’s also currently a beta for the 2010 service pack. To the best of my knowledge they’ve never released additional service packs for any of the ‘.NET era’ VS versions.

Additional updates are released but in very much a piecemeal fashion. It’s up to you to look trawl through the items posted to the Connect site or on MSDN and do your research by then trying to look up KB articles as the original descriptions aren’t always that descriptive.

I guess what I’m saying is it wouldn’t it be great for the VS team to take a leaf out of the SQL team’s book and provide a greater commitment to servicing their existing products as well as innovating on the next release – provide proper cumulative updates for current VS releases.

Passed 70-506

Tuesday, 25 January 2011

I’ve just learned that I passed another beta exam!

The nice thing about this is that it’s turned out to be quite relevant to the Windows Phone 7 development I’ve been doing.

This should mean I now gain the following certification:

Tour Down Under 2011

Sunday, 23 January 2011

imageOn Friday, I got up bright and early at 4.45am so that I could get down to Norwood for the 6.30am start of this year’s Challenge Tour for the Tour Down Under. Well ok, it was early but I wasn’t feeling particularly bright at that hour!

The course was 135km, winding up through Gumeracha through the Adelaide Hills following the Onkaparinga valley then to Mt Barker, Macclesfield and Meadows before finishing at Strathalbyn.

WP_000075Once again I rode with my Dad, and this time he was definitely setting the pace!The only thing that could slow him down was a puncture on Gorge Rd, and me trying to keep up. My other problem was in getting ready and driving to Mum & Dad’s in the dark to meet our lift I managed to leave one of my bike gloves in the car – which meant had to ride with just one glove (a bit less comfortable but was ok).

WP_000077](/assets/2011/01/wp_000078[3].jpg)We left Norwood just as the sun was rising, and headed off at a nice pace. Dad had done a trial of Checker’s hill a few weeks ago and suggested we’d be better off taking the detour. I’m glad we did and heard that many who attempted it ended up having to get off and walk up the hill.

There were regular drink stops, and the major rest stop at Oakbank was well prepared. Even when they ran out of Powerade, they managed to find some more supplies quickly.



Even in a crowd of 7,500 cyclists, Adelaide being what it is you’re bound to bump into someone you know. Here’s Paul (also member of Sevenfold) enjoying the stop at Oakbank. I also bumped into Grant, who I worked with years ago way back in my SysAdmin days. He said there was something distinctive about me to make me easy to pick out in a crowd.



The weather was very kind – it was a mostly fine day but stayed quite mild which was a big relief to me! The wind was quite blustery but was quite refreshing, except for the final downhill run into Strathalbyn where it was pushing us around a bit.

We completed the distance in 5 hours 50 minutes and even though my preparation had been very limited leading up to the ride, I didn’t feel too bad. Having said that I was glad to finish and my behind was about done with sitting on a bike seat for a while.

Unit testing your Silverlight/WP7 code with Portable Library Tools?

Thursday, 20 January 2011

I’m slowly improving my knowledge of developing in Silverlight and specifically apps for Windows Phone 7. My Internode Usage app has been out for almost a month, and I’m working on an update for that (including real Internode logos now that I’ve got permission). I’ve also been creating a new app that will display the nearest public toilet (particularly useful for parents of young kids, especially if you’re travelling). That’s been fun as I’ve got to use the Map control. I hope to publish that soon.

One thing I have missed was the ability to easily write unit tests for the code. The problem is that the code doesn’t run on your desktop, it runs in the emulator or on a device. This has meant that most of the solutions so far have relied on running the test runner on the device as a separate application. That is certainly a valid way to test, but getting the results of the test back out isn’t easy. Justin Angel describes one approach using the CoreCon API to read and write to the test app’s Isolated Storage. Another way might be to get the test runner app to push the results back out to some kind of HTTP listener running externally to the emulator.

Enter the Portable Library Tools add-in. Just released as a CTP, this allows code to be targeted at both Windows Phone 7 and the regular CLR (as well as Silverlight and XNA) without having to jump through lots of hoops.

It should now be possible to create a regular .NET unit testing assembly (say using MbUnit with the Gallio test runner) and run tests over most of your code, and then just recompile to have the same code be deployed to WP7.

There will be exceptions, as you may need to refactor your code to extract out specific WP7 dependencies (that obviously have no equivalent in the desktop .NET Framework), but this looks like a promising step forward.

One caveat is that to install the Portable Library Tools, you need to have installed VS 2010 SP1 Beta. I’m being more careful about keeping my work laptop (which has also become my main dev machine) in good working order, so I’ll be installing the SP1 beta on a separate VM just to be safe.

I’ll do a follow-up post with my experiences. It might take a few days, as tomorrow I’m off riding in the Tour Down Under (again!), and might need a day or two to recover!