The University of South Australia participates in publishing it's staff expertise on ExpertGuide.com.au. It's a site that aggregates expertise from academic and professionals, and is obviously a great resource for journalists.

Because I'd presented some talks on Internet Safety for Children, I'd added this as an area of expertise, not really thinking about how this might be interpreted by other users of the site (eg. journalists).

I've realised now that this explains the phone call earlier this week, and again today from from a Sunday Mail journalist.

Consequently, I've updated my profile to more accurately reflect what I am an expert in.

Internet Safety for Children is an interest and a concern of mine, but I'm not an expert in that field.